What is
Brand Identity? It just makes Sense. It's what Perceives and identifies a whole emotion through visual aspects in its simplest form via the use of a icon or logo. what does that mean, you ask? |
What is Brand Identity? |
The identity or ‘image’ of a company is made up of many visual devices:
All of these things make up an identity and should support the brand as a whole. The logo however, is the business identity and brand all wrapped up into one identifiable mark. This mark is the avatar and symbol of the business as a whole. |
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